It is described as South India's first devotional channel. NTV stands for Next Generation TV.
A fleet of twelve DSNG vans, said to be the country’s first regional channel to have such a fleet, have been kept stationed for news gathering.
NTV Chairman Tummala Narendra Choudary promises that their content and the way of treatment will be different from other channels.
RTPL also owns India's first women's channel Vanitha TV, India's most popular devotional channel Bhakti TV and has recently acquired INEWS (Telugu News Channel).
NTV's present team:
- Narendra Choudary Tummala - Chairman & Managing Director.
- Ramadevi Tummala - Director
- Kommineni Srinivasa Rao – Honorary Chief Editor,NTV
- Eluri Raghu Babu - chief editor, vanitha TV & bhakti TV
- VSR Sastry – Chief Editor, INEWS
- Rajasekhar – Chief Executive Editor,NTV
- Sriram – Input Editor,NTV
- Nemani Bhaskar - Bureau Chief,NTV
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